21.03.2026

Red Ocean - Blue Ocean

How much competition do you have?

Do you have an edge over the competition?

Is the pond you are swimming in big enough?

Is there a niche where you can be the star?

Often, we swim in a red ocean,

an intensely fought-over market.

Yet, there is a blue ocean right next to us.

A market with hardly any competition.

We all have an edge,

something only we are great at.

Find that edge and create your blue ocean.